In Europe and the United States, store digital signage is rapidly growing. First digital signage as a brand and advertising[advertising?:advertising material cutting machine] in the main street, landmark sites and sports events. And now, the main as a successful store digital signage marketing tool has revolutionized the retail industry and provides a new set of customer sales experience.
In 2009, a study found that 78% of Digicom's customers feel that store digital signage display by a particular product than the standard printed billboards that advertise more attractive.
Current data show that sales of store digital signage solutions on average 18% growth. When the 100, only two customers in the general merchandise store, this number is considerable. So in Europe is not surprising, store digital signage installation in the past three years with the rapid growth rate of 144%.