Hand-painted POP refers to draw out colorful, illustrated POP promotional posters by pen without the aid of any device. Hand-painted POP has lower advertising[advertising?:advertising material cutting machine] budget. For without using any mechanical tools to print[print?:printing image graphic cutting solution], hand-painted POP improve the making efficiency with strong mobility and flexibility, Besides, hand-painted POP can be replaced easily on different seaon,holiday and some special occasions like new arrival,etc.
POP hand-painted will arise consumer's desire to buy. In mall, hand-painted POP can be combined with other advertising to promote transaction in a hot selling atmosphere.
Everything has its two sides. The only weakness of hand-painted POP is that business is bound to change a large number of posters when large-scale promotional activities begins in festivals and long holidays,then we should organize all the art staff working overtime, and even a few days in advance to begin overtime production.
