Pizza Hut Costa Rica’s has introduced the new multifunctional “SmartBox” pizza box for its pizza products. Using ECOvention's patented GreenBox technology, Pizza Hut Costa Rica’s SmartBox breaks down into plates and a smaller container for leftovers, eliminating the need for disposable plates and ancillary storage materials like aluminum foil and plastic[plastic?:Plastic sample cutting machine] wrap.
The technology is said by ECOvention to elevate Pizza Hut Costa Rica's pizza to a new level of convenience and environmental sustainability for its customers.
In conjunction with the SmartBox introduction, Pizza Hut Costa Rica launched a campaign that not only includes print[print?:printing image graphic cutting solution] advertising[advertising?:advertising material cutting machine] and television and radio spots but also a social media campaign that included a contest on Facebook. The contest encouraged customers to upload photos of them utilizing the new technology, the winner receiving a pizza and Coca-Cola party with 30 friends.
